I help founder-led brands grow with culture-first storytelling, marketing and engagement.
Helping Entrepreneurs Grow Brands
Josh here.
Entrepreneur. Public speaker. Recovering engineer. Consultant. Aspiring theme park designer.
With over a decade of experience in building and scaling successful businesses, I specialize in helping entrepreneurs and SMEs transform their visions into thriving brands.
Photo courtesy of Mathieu Savidant (Rightwell Media)
From engineer to entrepreneur.
I co-founded Good Robot Brewing, a company that has grown into one of Atlantic Canada’s most innovative and beloved breweries. Starting with a dream and a deep desire to create a community where everyone feels welcome, I, along with my co-founders, navigated the complexities of the hospitality, CPG, and contract manufacturing industries. From pitching to investors and raising substantial capital to launching award-winning venues and creating unique customer experiences, our journey has been as rewarding as it has been challenging.
I’m a unique snowflake.
I bring a unique blend of engineering precision and creative flair to the table. Raised in a family that ran a murder mystery dinner theatre and trained as an aeronautical engineer, I understand the balance between structured problem-solving and out-of-the-box thinking. This dual perspective allows me to connect with both the analytical and the artistic aspects of business, providing solutions that are both practical and innovative.
How I do stuff.
I believe in the power of listening and engaging directly with customers to uncover insights that drive growth. Whether through scrappy digital marketing techniques or creative branding strategies, my focus is always on delivering tangible results that matter. I’ve seen firsthand how unconventional ideas can turn into winning strategies, and I’m here to help you harness those same possibilities for your business.
People pay me for these things.
Over the years, I’ve worn many hats – from building a social media presence that outshines competitors to handling PR crises with finesse. I offer consulting services that cover:
Guest Speaking: Telling compelling and engaging stories about entrepreneurship, community, marketing and more. Learn more.
Public Relations: Creating and promoting an image for the public, including navigating PR crises.
Digital Marketing and Social Media Strategy: Leveraging online platforms to boost your brand’s visibility and engagement.
Brand Development and Positioning: Crafting a compelling brand narrative that resonates with your audience.
Growth and Expansion Consulting: Strategic planning to help scale your business sustainably.
Employer Branding: Branding and marketing your culture for the purpose of recruiting top prospective employees.
Workshops and Training: Empowering teams with the skills and knowledge to excel in their roles.
I love speaking and travelling.
I’m passionate about sharing my journey and insights with others. I’ve spoken at numerous international conferences, including Digital Harvest and #SocialEast, where I’ve engaged audiences with topics ranging from digital marketing strategies to navigating PR nightmares. My goal is to inspire and equip other entrepreneurs to embrace creativity and resilience in their ventures.
Let’s grab a beer.
Whether you’re looking to book a speaking engagement, need hands-on consulting to grow your business, or just want to explore new ideas through my blog, I’m here to connect.